Japan’s Jimi Halloween, a celebration of all things mundane – in pictures
Why This Matters
Key context: <p>While Halloween is traditionally a family-oriented holiday and an occasion for children to dress up and go trick-or-treating, a unique spin on spooky season is taking off in Japan. ‘Jimi Halloween’ or ‘Mundane Halloween’ sees adult participants dress up as ordinary people in everyday life. They do highly specific tasks, embracing and celebrating unremarkable situations for the event, hosted by online magazine Daily Portal Z in Tokyo’s Shibuya district.</p> <a href="https://www.theguardian.com/artanddesign/gallery/2026/nov/01/japan-jimi-halloween-celebration-of-all-things-mundane-tokyo-shibuya-in-pictures">Continue reading...</a> This development from The Guardian highlights ongoing changes in the sector.
While Halloween is traditionally a family-oriented holiday and an occasion for children to dress up and go trick-or-treating, a unique spin on spooky season is taking off in Japan. ‘Jimi Halloween’ or ‘Mundane Halloween’ sees adult participants dress up as ordinary people in everyday life. They do highly specific tasks, embracing and celebrating unremarkable situations for the event, hosted by online magazine Daily Portal Z in Tokyo’s Shibuya district. Continue reading...
Curation & Context
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