Disney’s live-action Moana fails to make a splash at box office with underwhelming opening
Why This Matters
The underwhelming box office performance of Disney's live-action Moana highlights the growing challenges faced by major studios in recouping production costs for high-profile remakes, particularly in a market where franchise fatigue and shifting viewer habits are increasingly prevalent. This development may signal a shift in the industry's reliance on live-action reboots, potentially leading to a reevaluation of production strategies and budget allocations. The outcome also underscores the need for studios to adapt to changing audience preferences and market trends.
Latest film in franchise takes just $43m in North America and $95m globally, against a $250m budgetThe Walt Disney Company’s live-action remake of Moana may be the No 1 movie at the North American box office but it did not make a big splash in its first weekend in theaters.The movie, which cost a reported $250m (£187m, A$360m) to produce, earned just $43m from ticket sales in the US and Canada, according to studio estimates on Sunday. Continue reading...
Curation & Context
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